About Jimmy Cannon

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Jimmy’s mission is to help people find the confidence in their voice to deliver their message with presence and authority…

I’ve been fortunate to have had a career as a singer and saxophonist for most of my life, performing on TV with Sir Tom Jones, on a private plane for Richard Branson and recording for both Roger Taylor from Queen and Carlsberg. What I’ve learnt from performing with so many amazing artists and musicians through the years, is that.. what is key is not just being able to entertain and hold an audience, but to sustain that engagement over a lifetime. This comes from firstly a drive and passion for your art, but more importantly a strong and effective technique both mentally and physically.

I realised early on in my career that to sustain a demanding workload and performing night after night, plus the welcomed emergence of a family, as a singer required a healthy and strong vocal technique. I know what my voice can and cannot do, when it’s tired and week and when it’s strong and confident and I know that it’s not always the voice that will let me down. However, when I am on form, my technique will nine times out of ten get me through.

For the past 10 years I’ve had the pleasure to teach vocal technique and performance skills to students from all over the world, helping them to achieve their goals whether it be their first public performance away from their peers, improving their range, how to ‘belt’, or preparing for ‘X Factor’ auditions, I find the journey compelling and the results empowering.

How and why I got into vocal and speech coaching...

Teaching started out in my early career as a supplement to my musical endeavours, and has now become a equal player in the game. As my father-in-law said to me only the other day, “Surely, you would drop teaching like a hot potato if you could?’ To which I replied, “yes”, although the honest answer, in reflection, is that I have learnt most of my skills as a performer from teaching and vice-versa. Studying the way someone copes with distraction, anxiety, and lack of confidence has helped me to look at myself in a different light, to question my intentions, and the sincerity of my own performances.

Qualifications, awards and industry affiliations:

  • Post Graduate Diploma in Jazz from Trinity Laban Conservatoire of Music and Dance (TLCMD)

  • Archers Scholarship (TLCMD)

  • Rockschool examiner

  • Studied Bel canto with Colin Baldy (New College Oxford)  and later with Kevin Burke in New York.

  • A Fellow of the Higher Education Academy (FHEA)

  • Member of the Incorporated Society of Musicians (ISM)

  • Member of the British Voice Association (BVA)

  • DBS enhanced certificate


Jimmy is an upbeat, thoughtful and hardworking team member. He has a lot to offer his students, and genuinely cares about their progression and development.
— Lucinda Allen, Deputy Programme leader @ Institute Contemporary Music Performance